In Matthew Iovane’s opinion, these 15 US Beverage Industry Statistics are essential reading for everyone in the beverage industry. This can help you get a better idea of the beverage industry's size and breadth. This study examines cross-category and wholesale dollar sales in addition to volume and growth. Over the next five years, each of the categories will see continuous share loss and increases. We've classified the categories by how much money they bring in to the industry for comparison's sake.
For the first time since 1994, wine sales were down. With 369 million 9-liter cases sold in 2012, wine was the most popular beverage in the United States. Spirits were the fastest-growing alcoholic beverage in 2019, increasing by 5% from the previous year and 54 percent since 2008. These drinks currently account for 37.8% of the overall beverage industry in the United States, up from 33.3 percent in 2010. However, although the sector is lucrative, it is also fast-paced and competitive. Flavored water sales increased by 72 percent in the United States during the preceding two years. The most popular beverage in 2018 was bottled water, with the typical American ingesting 40 gallons. The second most popular beverage was carbonated soft drinks, such as soda, which were consumed by 20% of the population. Flavored water is predicted to grow by 42% in the next several years. A study of the beverage business in the United States includes looks at advertising expenditures by major corporations. The analysis also examines the performance of flavored bottled water in comparison to the entire sector. The beverage sector in the United States earns billions of dollars in sales each year. These items support tens of thousands of employment and provide billions in tax revenue. Furthermore, they are eaten by individuals from all over the world. These figures can help you understand the scale of the industry in your region. You may also learn more about the non-alcoholic beverage sector and discover how large it is by reading the US Beverage Industry Statistics. Matthew Iovane pointed out that despite the obstacles it confronts, the alcoholic beverage business in the United States is expanding at a quick pace, with a CAGR of 3.7 percent. It's made up of 80% malt-based drinks and 20% spirit-based beverages, with beer accounting for more than half of the total. Craft beers are popular among millennials, and demand for them is on the rise. Meanwhile, local breweries and DTC companies are cashing in on the trend. Coffee consumption is a significant contributor to the US economy, with 70% of Americans aged 60 and above consuming it. Meanwhile, just around half of Americans aged 18 to 24 consume coffee. The northeastern United States consumes the most coffee per capita, at an average of 1.97 cups per day. Americans in the south, on the other hand, consume the least. Tea consumption in the United States is on the rise, with sales exceeding $7 billion in 2019. In 2018, 860 million cases of ready-to-drink tea were sold. In the United States, the energy drink market is projected to be worth $8.25 billion. Alcohol retail sales surged during the COVID-19 epidemic, according to the National Alcohol and Beverage Administration. Sales climbed marginally from February to April 2020, but never approached pre-COVID-19 levels. The beer, wine, and liquor industries, on the other hand, saw a 17 percent increase in sales by 2021, hitting $415 million. These sales growth rates may be ascribed to the growing number of consumers who choose to drink at home rather than at pubs and restaurants. The industry is always evolving. Retailers are able to give customers with the greatest quality drinks thanks to technological advancements and buyer conveniences. Furthermore, supermarkets sell a large percentage of non-alcoholic beverage sales. In addition, supermarkets are putting a greater emphasis on quality and adherence to new regulatory standards. Because consumers are increasingly purchasing online, it's no wonder that sales have climbed. As a result, the beverage business is booming. Energy drinks are becoming more popular. According to the U.S. Beverage Manufacturing & Filling Locations Database, energy drink sales in the United States climbed by 23% over the previous year. Monster Energy, the most popular energy drink, had a 21% rise in sales. Red Bull, on the other hand, slid to second place with $964 million in sales. After 17 months on the market, Coca-Cola exited the energy drink category in May. According to Matthew Iovane, consumers over the age of 21 in the United States drink an average of 25 gallons of beer each year. Around 18% of these drinks are imported from other countries. Only ten percent of these drinks are sold in kegs, while the majority are marketed in glass bottles or cans. The significance of the beverages business in society is further shown by the US Beverage Industry Statistics. The alcohol sector contributes 1.65% of the country's GDP.
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